Newly started: the Exondo Shop

So far, the name "Exondo" has appeared rather discreetly and in connection with the popular online shops German GunWorks or Vegaoptics. If you looked at the imprint of both shops, you could perceive the Exondo GmbH as the parent company of both brands.

However, if you now type in the browser " www.Exondo.de," a separate shop under this name has been appearing for a few days. Since we reported a lot about the company's special projects in advance (such as Haenel RS9/G29 Viper, etc.) and maintain a good contact with the managing director, we investigated the whole thing.

When you look at the design of the shop, the first thing you notice is the logo, which reveals the orientation of the shop. A soldier, a hunter, and a hiker adorn the logo. Exondo therefore remains in the area where it is knowledgeable and where it has already scored points with its customers in the previous shops. The homepage also shows what was to be expected, with a lot of hunting, official, sports shooting, and outdoor elements visible. Clicking through the assortment quickly makes it clear - here, a shop combines what could previously only be found separately on GermanGunWorks.com (GGW) and VegaOptics.de (VO). In short, a shop for everything a hunter, soldier, police officer, or outdoor enthusiast needs.

"Your one stop arms & outdoor shop"

With the new slogan under the company logo "Your one stop arms & outdoor shop," this is also emphasized. In this shop, the customer should find everything he needs comprehensively. In the meantime, the guys and girls at Exondo have significantly upgraded their product range (literally). In addition to the previous range of products, which focused on weapon accessories, equipment, night vision technology, thermal imaging devices, and scopes, weapons and ammunition have now been added.

At the GGW and VO Shop, the focus of the offered items has always been on offering quality from tested and proven mid-range products to absolute premium products of the highest quality. This will also continue in the new shop. At Exondo, the weapon range of the online shop includes brands such as C.G. Haenel, Merkel, Blaser, Steyr, Tikka, Ruger, Glock, Heckler & Koch, MKE, and many other major manufacturers at often quite affordable prices. This pattern seems to also apply to the rest of the assortment.

According to managing director Volker Leitermann, they want to provide customers with everything they need from head to toe with "the right stuff" through the shop. At the same time, he also mentioned that they are just beginning to build a broad selection in areas such as military and police equipment. Flagships in the shop like Zentauron, Lindnerhof, and Leo Köhler would not yet be sufficient to cover the desired range they plan to achieve later. So, a lot of work is still being done in the background on the assortment, and one can be curious about what else is to come.

"A shop and more service."

When asked why they opened a new online shop, he said: "It was important to us to be able to offer all our items on one platform, as many of our customers already switch back and forth between GGW and VO." In the course of the conversation, it became clear that many customers of the more official-oriented German GunWorks also have a need for items from VegaOptics, which specializes in hunting and optics, and vice versa. However, since they do not want to abandon the technical orientation of the shops, they decided to build another shop that includes everything. In the long term, they want to focus on the new shop, so that over several years the Exondo Shop takes on the leading role. This is also justified by the administrative effort that comes with such a shop. "If we manage to bring the new shop to the fore, we can create more time for expanding our service and new projects," Leitermann said.

This sounds plausible when considering the growth that the company, which was relatively small just a few years ago, has experienced and has since established itself as a well-known medium-sized company in the field. However, this also comes with a corresponding administrative effort. If you want to maintain the flexibility and service of a small company, you have to prepare early and set the course - this is currently happening.

We are definitely looking forward to the successful new shop and are curious to see what else will be added to Exondo.de. Good luck!

EXONDO online: www.Exondo.de